ANTICIPA

Internal Comunications

INTRODUCTION

Anticipa Real Estate (Anticipa) is a property management services and consulting company, specialised in offering integrated management solutions in the realm of finance and real-estate assets, with more than twenty years’ experience in the sector. Their mission is to offer tailor-made and innovative solutions that meet their clients’ needs. As a real-estate servicer, they offer specialised comprehensive management, backed by a team with extensive experience in the sector, efficiency-based technology resources and a company presence throughout the country.
www.anticipa.com
Objective: Creation of an internal news network
· REINFORCE INTERNAL COMUNICATION
· Involve workers in the company's daily life.
· Develop a feeling of belonging
 
2 Sections:
FIXED SECTION →Interview
ROTATING SECTIONS →Depending on the news
· Corporate communication
· Real estate sector
· Corporate social responsibility
· Trends
· Events
· Anticipa in the media
UX: WIREFRAMES
THE INTERVIEW
This part is dedicated to interviews of all employees of the company, one by one, management included. The intention here is to promote the knowledge of each one of the organization. Each interview is composed of: . 3-4 questions . Fixed space with a test type of 5 questions that will be the same for all. As an example: your favourite food, your ideal vacation, a book to recommend, your favourite song, your hobby on the weekends ... .. It pretends to be an informal part that makes the interview more personal and "humanize" relationship between all.
RSC
The idea is to foster social solidarity and responsibility. This section includes CSR actions that can be done by Anticipa in the future and / or other third-party initiatives. As an example: Large food collection of Catalunya, World blood donor day, The TV3 Marathon.
CORPORATE COMMUNICATION / REAL ESTATE / ANTICIPA IN THE MEDIA 
These topics are included depending on the relevance in the news, news of interest to share with the organization. News in each category can happen every month, but not necessary.
THE MAILBOX
The purpose of this section is to receive from the employees, their newsletter and blog feedback. The director of communication is responsible for receiving and managing suggestions and comments.
UI: BLOG
GRAPHIC RESOURCES
• Relevant Headlines
• Use of photos
• Short summary
• News linked to the blog
• Humanize the interviewee (creation of a pattern of interviews)
• Warm images, bringing the interviewee the closest to the reader
• Footer quick view of all the monthly news